By Holly Reisem Hanna

Many stay at home moms, who want to create a second source of income, are jumping on the mommy blogging bandwagon. Blogging after all can be a wonderful opportunity for moms; it doesn’t require any special education, it can be done in the comfort of your own home, and it gives moms a way to interact socially with other moms.

The thing that makes mommy blogs so popular is that moms have a wealth of topics to write about. From poop explosions to interactions with the local play group, moms have an emotional connection to readers that many other niches can’t obtain. (more…)

Article by Henry Bingaman

At the Web Copywriting Intensive in Austin, I talked to a few of the speakers and attendees about Twitter. The conversation seemed to go one of two ways …

“Oh, yeah, Twitter is a great business tool.”

Or …

“I don’t understand the point.”

If you haven’t seen it on the news or heard about it from a friend, Twitter is the newest craze in social networking.

It already has over 6 million users and is nipping at the heels of other social-networking sites like Facebook and LinkedIn, and even powerhouse search engines like Google. (more…)

By Holly Reisem Hanna

You’ve probably seen the little orange square icon and heard the term RSS feed or reader, but you’re not really sure what it is. RSS stands for Really Simple Syndication; it is a web format that is used to publish frequently updated content, such as blog entries or news updates.

With RSS feeds, websites and blogs are able to publish their content into a standardized format which then can be delivered into one place through the RSS feed. RSS feeds are a great way to save time by allowing the reader to go through large amounts of content while not having to visit each site individually.

There are many different RSS readers are available; there are localized systems that work with Microsoft Outlook and others that are web-based. Here are just a few examples of some readers: Amphetadesk, FeedReader, NewsGator My Yahoo, Bloglines, and Google Reader. (more…)

By Holly Reisem Hanna

A personal concierge is detail oriented, home-based professional that offers corporate and/or individual assistance by completing such tasks such as arranging meetings, planning corporate events, purchasing gifts or tickets, making reservations and paying bills. The services that you can provide are endless and all depend on your specific niche and experience.

Setting up a home-based personal concierge business is easy and has a relatively low start-up cost. Some items that you will need to get started are a computer, phone-line, fax-line, internet access, printer, business cards and a website to showcase your business. You will want to create a website that highlights your experience and testimonials from clients, along with a list of all the services you are able to provide. (more…)

Article by John Wood, AWAI Staff Writer

If you’re an online marketer (or your client is!) and you’re not asking every visitor to your website or blog to sign up to receive a regular email from you – you’re leaving money on the table.

Because, next to meeting each subscriber in person, sending out email messages is the best way to establish an ongoing relationship with your prospect. It’s also one of the easiest ways to grow your income to a level most people only get to dream about.

The most important thing about any email list is quality, not quantity. And the only sure way to guarantee your list is comprised of people who have a real interest in what you’re selling is to build it yourself.

How do you go about it? Here are 10 ways to quickly build up a quality email list: (more…)