Posted in Blogging
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By Holly Reisem Hanna
Site Analysis, what is it and why you should be concerned about it? Website traffic analysis tells you where exactly your web traffic is coming from. It also shows you how many pages views your site receives, how many visitors visit your site on a daily basis, and what pages are the most popular.
Okay…but why is this important, you ask? Site analysis is especially important for your home-based businesses because it lets you know where your marketing efforts are paying off, and it can save you a lot of time and money!
First, if you are advertising your home-based business via a pay per click (PPC) campaign or monthly advertising fees you will want to know how many visitors each campaign is bringing in. After all you don’t want to be paying for advertising that is only bringing in a few visitors a month. By checking your website’s analysis you can determine where your money is best spent and where you should cut costs. (more…)