By Louise Baker
It is unlikely that you started your blog with the hopes that nobody would read it. Maybe some people do, but that’s just because some people are weird. Starting a blog and putting your writings on the Internet by definition means you want people to find and read them. Why not give them a hand? There are certain things you can do to make your writing and your blog reach a larger audience by improving the ranking of your blog in the major search engines.
Here are 5 plugins that, when implemented properly, will help you to improve your rankings.
The granddaddy of SEO plugins, this plugin allows you to get your blog seen by both people and search engines. Automatically creates meta-tags on the posts you make as well as allow you to establish meta-tags and even meta-titles that you would like added to the post. Updated often, it is valuable to the experienced and inexperienced blogger alike.
This plugin will create interlinks on your blog for you. What that means is once you set up the features and details that you would like, it creates links from posts on your blog to other posts on your blog. Google loves to see link nets inside of a webpage and may well boost your ranking in their search engine as a result. Also, the internal links are counted as links. More links will always be better than less links.
Sitemaps are useful for two reasons – they help people who may be a little confused or lost find what they are looking for on your blog and the Google bots love them. And why wouldn’t they love them? All the architecture and content of your blog is laid out in one easy-to-read file. It’s great for them which means it’s great for you.
Google Analytics is a free tracking service that allows the user to see who is coming to their website and from where. By being able to see who is coming to your site and from where you will be able to more specifically target your advertising or writing focus. The Google Analyticator plugin works with this service to both help provide functionality to the service, and also show you some of the same information that Analytics does from inside the admin area of your blog.
Google doesn’t like things that are broken. If you have links on your site that link out to dead websites or articles that have been moved, this could result in penalties from Google in your ranking. This plugin will automatically check all the links on your website to see which ones are broken or have problems and allow you to fix, redirect or delete the links. Saves a lot of time and could help your rankings.
Are you ready to start blogging? Make sure you grab my FREE e-book, Blogging for Money!
Louise Baker writes about online degrees for Zen College Life. She most recently helped rank the best online colleges.