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Blogging and Pinterest – How Pinterest Can Help You Grow Your Blog

By Rick Magennis

Never heard of Pinterest?  Imagine a giant online corkboard, pinned with images from your favorite magazines, ideas for your wedding, and your favorite recipes.  Everything you love, all in one place, with no need for paper, pins or clips.  All you need is an account and a few clicks of the mouse to organize everything you want to remember and every idea you want to try.

Pinterest is a hot new social networking site, of a highly visual nature, used by people everywhere.  Users create online pinboards, and “pin” anything and everything that strikes their fancy.  Pinboards are often organized by theme, and users can browse pinboards created by other people.  Just a few minutes on Pinterest can open the doors to ideas for your next big event or even give you inspiration to start your day.  For bloggers, Pinterest is a necessary tool to grow their blog and their blogging community.

Every blogger has days when they are fresh out of blogging ideas.  The well runs dry, and Pinterest is a phenomenal site for ideas and inspiration.  Browse hundreds of pins, and try one of the recipes, or a craft.  Read quotes and look at breathtaking pictures.  You can find beauty treatments, housecleaning tricks and fun facts.  The list is endless.  After a few minutes (or hours) on Pinterest, you are sure to have enough gas in the tank to fuel your next great post.

It’s important to remember that Pinterest is not geared for self promotion; it is a place to create an online “space” that represents everything you love.   From home decorating to personal style, your pinboards represent you.  While it is acceptable to pin some favorite posts from your own blog, Pinterest was generated for the online community to connect through shared interests.  However, Pinterest is a social networking tool that can have a huge impact on blog exposure and statistics.

Most successful bloggers have a blogging community they belong to, or a group of bloggers who support and encourage each other.  By using Pinterest, you can “pin” recipes and ideas from blogs in your community of bloggers.  When you do this, you are sharing their site with everyone following your pinboards.  Your blogging buddies will see their statistics spike as Pinterest users check out their posts that you pinned.  Chances are many of your pins will be re-pinned by users following your pinboards.   This domino effect will continue, and eventually one little pin has reached thousands of Pinterest users.  When your blogging buddies reciprocate with pinning some posts from your blog, you will see your stats soar.  It’s a give and take.

The more active you are on Pinterest, the more followers you will gain.  And the more followers, the more influence your pinboards will have in the Pinterest community.  If you are just getting started on Pinterest, here are some important tips:

  • Be yourself.  View Pinterest as a place for what you love, and what you want to share with others.  Check your blogging hat at the door and get involved because you are genuinely interested in being a part of the Pinterest community.
  • Credit sources.  Whenever possible, link the direct webpage to your pin.
  • Always be respectful of other users.  No two people are alike, and as long as something is not offensive, leave it go and keep pinning!

Pinterest has had a positive effect on thousands of online businesses, personal blogs and entrepreneurs.   The site has exploded, and when used respectfully, can help you grow an online community that will make your blogging statistics soar.  If you haven’t joined Pinterest, request an invite, and get pinning.  You’ll be amazed at what you can find in just a few minutes, and even more amazed what can happen when you stay involved and support other Pinterest users.
Happy pinning!

Rick Magennis, publisher of BabyStrollerConsultant.com is an experienced freelance writer. Through detailed stroller reviews, Rick informs online consumers about the best baby strollers on the market today, such as the Britax BReady.

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3 Responses to “Blogging and Pinterest – How Pinterest Can Help You Grow Your Blog”

  1. 1

    This is a great post. I’m new on Pinterest but really enjoy it and find it quite addictive. Thanks for sharing your tips on Bizsugar.com

  2. 2
    Shruti says:

    You are so right! I love the way photos are there forever, with their provenance (I started pinning because there were photos of my driftwood headboard all over the internet and people obviously didn’t know where they were from. Hey ladies, it’s my bed!)

    It is the easiest way to collate all the things which interest you – Pin away and suddenly realise you have a theme, so create a new board. Also I now have an inside track on people who share my love of Japanese boro, so I’m collecting lovely images from them, and sharing my own. Pictures from my website are up there too, I can let people know where they came from and keep Rough Linen images under my watchful eye. I can even see what grabs people’s imagination – market research!

    Best of all, it is pleasurable. We Love Pinterest!

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