By Holly Reisem Hanna
As you know, I’m a big advocate for furthering your self-development through reading. In fact, reading is one of the easiest and cheapest ways to stimulate new ideas, garner inspiration, further your education and grow your business.
I have several books that I reference over and over again, and a new one that I just added to this pile is Carrie Wilkerson’s book, The Barefoot Executive: The Ultimate Guide for Being Your Own Boss and Achieving Financial Freedom.
I’ve been following Carrie on Twitter @barefoot_exec for the past couple of years, and I’ve always admired her work and have been impressed by her success, so I was excited to read her new book and see how she accomplishes it all.
For those of you who aren’t familiar with Carrie and her story, she is one of the pioneers for women working at home. Employed as a teacher back in the 90’s, Carrie loved her job, but when she became an overnight mom to two new adopted children, her priorities changed. Carrie decided to leave her full-time job as a teacher and become a stay at home mom. Needing the additional income to help support her family, Carrie found ways to create a successful and thriving business. Now she’s not only her own boss, but she employs her husband, herself and supports their entire family of six.
Broken down into four main parts, The Barefoot Executive discusses many of the fundamentals of building a business, but it’s Carrie’s candid demeanor and openness that make the book so enjoyable to read. Sharing her life story and real life scenarios of other successful entrepreneurs, Carrie discusses the nuts and bolts of creating a successful business, but more importantly, she talks about individual motives, your mind-set and common business mistakes.
While many parts of my book are covered with my pink highlights and notes, there was one lesson that really stood out. “Mistake Number Two: Being distracted and developing too many ideas and income streams at one time. Focus on one priority until “positive cash” before you stray to another idea”. I see this with so many women, they are balancing numerous businesses and yet they are only slightly successful because their focus is scattered in too many directions. While Carrie obviously discusses this topic in more in detail, the entire book is full of useful tips and strategies.
The book is mainly geared for individuals who are just starting out, but it also has some really good nuggets for seasoned business owners alike. Besides getting Carrie’s personal business advice, I loved this book because it was like having a sit-down conversation with Carrie herself. There’s no fancy jargon used, just good ole down to earth advice that business owners can apply to their own businesses.
Disclosure: I was given a free copy of The Barefoot Executive for review. By purchasing books through any of these Amazon (affiliate) links you’ll be helping to support the upkeep and maintenance of this site.