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5 Benefits Industry Conferences Offer Work at Home Business Owners

5 Benefits Industry Conferences  Offer Work at Home Business OwnersBy Christy Schutz

My husband and I did the unfathomable and took a 2,600 mile road trip from Tampa to Boston and back for a prominent industry conference for our business. During this odyssey, which included a nice stop off to see the sights in Savannah, car troubles that left us stranded in rural NC, and trekking back home through Hurricane Joaquin, I had a lot of time to ask myself, “What in the world was I thinking?”

Now, I know a big portion of that question is due to the fact that we chose to drive to the show. That much time in the car with the crazy problems we encountered is enough to drive almost anyone bonkers. But it also was a question about the show itself. As work-at-home business owners, are trade shows and conferences really beneficial to our business? In our case, I believe the answer is definitely yes.

Today’s post is dedicated to the top 5 reasons why industry conferences are important to work-at-home business owners.

1. Opportunity to Make Face-to-Face Connections

Technology today definitely enables the work at home professional to establish a personal connection. Tools like Skype, Google Hangouts, or Facetime helps us to visually connect and read things like facial expressions or body language. But, depending on the type of business you’re managing, your customers, and/or even the location of your home office, creating opportunities for real life interactions can be a challenge. Trade shows and conferences can be the one time a year when you physically see your customers, vendors, and partners.  (more…)

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5 Ways to Avoid Scam Writing Jobs on Craigslist

5 Ways to Avoid Scam Writing Jobs on CraigslistBy Angie Nelson

Craiglist is one of the easiest and most convenient ways to find writing gigs. Unfortunately, because the website is free and popular, it is a target for heartless fraudsters. Even experienced writers fall prey to the scams hidden behind some Craiglist ads. While nobody has perfected the art of spotting frauds on Craigslist, there are ways to avoid them.

Do Background Checks

Always check the advertising company’s information. Make sure that the company gives its full details and do not rely purely on email communication. Ideally, you want to see a verifiable postal address, company registration and telephone contact information.

You can also do some third-party research by looking the company up on Google. Check for previous work offers, reviews from previous employees, details of annual reports, revenue figures and anything else that can confirm the company’s reliability.

Never Send Samples

If an employer asks for sample articles on a specific topic to test your writing ability, refuse or at least make sure they are willing to pay for the work. Legitimate employers can verify your writing skills from already published work.

Conversely, it is easy for fraudulent writers to claim ownership of existing online content, so be prepared to write a sample for a nominal sum or for a byline. Make sure it’s a short piece and that you only offer one such article before getting a signed work contract. (more…)

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Getting Your Clients to Say YES!

Getting Your Clients to Say YES! By Cathi Nelson

If you are running your own business in any capacity, you are selling at some point. You have either a service or product you would like others to purchase. For women in particular, the word sale has many negative connotations. Yet in order to be successful, it is extremely important to become comfortable with the process of getting your clients to say “yes”. Early on in my career, I learned a valuable lesson in how to actually, close a sale.

My first job out of college was as a 100% commission salesperson selling commercial airtime for a local TV station. My sales territory was the entire state of Connecticut. I was young, determined to succeed and naïve. Every day I would set out in my non-air-conditioned car and approach businesses with my sales presentation in hand. It was truly door-to-door, cold calling sales.

In time, I learned how to get an appointment with the true decision maker and I would deliver my presentation. Yet inevitably, they did not buy. My boss was concerned since he had ambitious sales goals and I was worried, because I wasn’t earning any money. I came close to quitting many times.

Finally, my manger decided to join me on my sales presentations to help determine why I wasn’t “closing the sale”. He observed how I made a great connection with the potential buyer, had them excited and interested, but then nothing would happen. (more…)

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How Can Photoshop Help My Home Business?

How Can Photoshop Help My Home Business?By Dawn Berryman

Technology has become a crucial part of everyone’s life over the past decade. The advancements that have been made have been extraordinary. Mobile phones, the internet, software and different devices have completely changed our lives. On the same token, technology is a very important part of business and the work you do every day, especially if you are a work-at-home woman.

Are you comfortable with technology? How computer savvy are you? There are a million different websites, software, apps and computer programs that you could be using in your business. It can be a bit overwhelming. Deciding which ones to invest your time and money in can be a challenge. There are tools for communication, prioritizing, budgeting, designing, hosting and much, much more.

Not many things have stayed the same over the past 15 years, but one thing that I’ve used consistently since the beginning of my career is Adobe Photoshop. While it can be complicated, I feel it has many capabilities that make it a wise investment for your business.

Why? How can Photoshop help my business?

Adobe Photoshop is an image editing program. If you want to create digital art of any kind, Photoshop would be excellent software to invest in.  (more…)

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New Training Shows How to Start Your Own Bookkeeping Business

Even if You Know Nothing About BookkeepingBookkeeping Business

Something exciting is happening in the world of bookkeeping. What was once viewed as a boring business is now regarded as a real profession with great earning potential. More important, bookkeeping is an untapped business market waiting to be claimed by able individuals.

Do you have what it takes to start and grow your own bookkeeping business? You can find out by registering and attending Bookkeeper Business Blueprint free, 3-part training series that begins September 10th.

We sat down with Founder and Chief Instructor Ben Robinson, CPA of Bookkeeper Business Academy to learn more about this virtual, home-based business and his upcoming free training series.

Tell Us Your Background

I’ve been a Certified Public Accountant (CPA and of course the life of every party) since 1999. During this time, I’ve been the owner of two accounting firms and taught, as of this interview, 117 people how to become great bookkeepers. (more…)

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