Posted in Blogging
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A lot of clients tell me “I don’t have a business yet, so I can’t blog.”
What a lot of people don’t know is this: A blog is essential for the business that you have yet to begin. Why? Because a blog provides you with an instant, free platform to get your brand message across and create a following for your brand — even before you have actual products to sell.
Here are three key ways that a blog can actually launch your freelance career or business (or both!)
1. You can build up your brand on your blog (which can eventually be the storefront for your business).
I’ve said it several times: My blog has been a storefront for my services as a content writer, a copywriter and blog coach. But it’s become more than that. My blog(s) (yes, plural) are what compelled me to create a lifestyle that I love, one that gives me more time with my family and for the things I love doing. (more…)