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By Jennifer Mattern
Last week, I asked the question, “Many people want to make a money from their writing — but often get stuck writing for low paying gigs. What can freelancers do to break this cycle and earn more money from their writing”?
Jennifer was one of these freelancers who answered, but her response was so detailed that I thought it deserved it’s very own blog post. So here is her response on how to make more money with your writing.
I’m a big fan of what I refer to as “query-free freelancing.” This is where you build a network and professional presence with a built-in demand for what you have to offer. It involves attracting prospects, getting them to come to you rather than you seeking individual clients or writing gigs.
There are countless tools for doing this, and it’s up to each writer to decide what’s best for them in order to reach their unique target markets. Some examples of things you might focus on are blogging, search engine optimization of your professional website, e-books, e-courses, webinars, social media profiles, guest posting, and speaking engagements.
I’ve seen freelance writers focus on a solid platform and their professional network who fill their schedule with incoming prospects in a few months. And I’ve seen a couple of writers who managed to do that in just two to three weeks. It’s all about the upfront effort you put into building visibility and your authority status in your specialty area. (more…)