Working for Yourself (Not By Yourself)
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By Christy Schutz
You are probably here reading this blog because you are interested, for your own unique reasons, in working from home. Some of us want enhanced work-life balance. Some of us are after more flexible schedules and unique arrangements that enable us to have more time with our families. There are others, like me, who are employed by companies where working “remotely” IS the way they work. And of course there are those who take the bold step to launch out into the wonderful world of entrepreneurship. The costs savings, low overhead, and decreased risk that comes with NOT having a more traditional office or storefront are way too hard to pass up. Mix in today’s affordable technology, and all the work-from-home benefits I named above, and you can see why so many savvy women are carving out a space in their home and getting comfy with being “the Boss!”
Work at home entrepreneurship has gotten so popular among women, in fact, that according to an article authored by Natalie MacNeil of Forbe’s Magazine, “Women have been starting businesses at a higher rate than men for the last 20 years and tend to create home-based micro (less than 5 employees) and small businesses. Women will create over half of the 9.72 million new small business jobs expected to be created by 2018 and more and more are doing this from home offices across the country. It’s a surprising statistic, especially considering that women-owned businesses only created 16 percent of total U.S. jobs that existed in 2010.”1
There are a lot of women out there who have special skills and awesome ideas to bring to the marketplace. And the great news is there are fantastic resources available to help you be successful. In fact, I’ve compiled a list of my favorite places where women business owners can get the advice, support, and mentoring they need to move their businesses forward. Some of my faves include
The Work at Home Woman – Duh. I mean, clearly I think this site is valuable and so do you. Holly Hanna, the author and creator of The Work at Home Woman, works very diligently to bring you fresh, relevant content, savvy contributors, and volumes of tips on how to make working from home a reality for you!
Marie Forleo – Marie not only brings really sound business management and marketing advice to the table, but, she is a strong, sassy, sexy woman with a great sense of humor. She offers a free weekly video and newsletter (called the Q&A Tuesday), hosts training programs (like one event she calls “B-School”), and much more. I am not usually someone who will consistently check out weekly updates from anyone, but rather tend to focus on the content or specialty that I happen to be interested in at the time. With the exception of Marie. I LOVE HER!
The Crave Company – The Crave Company is a community formed exclusively for women business owners in most major metro markets in the U.S. (and Canada, Amsterdam, and the list keeps on growing). Not only do they publish beautiful books in each of those cities called the CRAVE Guide (which helps to promote local, women-owned businesses to the consumers in those markets), but, they also have created an online community where like-minded business owners can connect and collaborate. I am the city leader for CRAVE Tampa Bay, and as I have shared with The Work at Home Woman readers before, I learned so many valuable lessons as a result of my being involved with the CRAVE project.
If none of the sites I’ve listed tickle your fancy, there are plenty of other places where you can find women who inspire and influence women entrepreneurs. In fact, The Work at Home Woman has already compiled a list of the Top 25 Most Influential Women Tweeting about Entrepreneurship. All these women have their own websites, offer lots of free resources, and much more.
If you have been considering pursuing work at home entrepreneurship, you don’t have to do this on your own! Reach out, plug in, and take advantage of all the tools available to you.
What resources would you add to the list? Who inspires you to take your business to the next level?
P.S. Please check out the rest of Natalie MacNeil’s 6/8/12 article, titled “Entrepreneurship Is The New Women’s Movement”. In fact, Natalie has her own amazing, award-winning online community at She Takes on the World.
Christy Schutz, is a communications professional and freelance writer focused on topics like employer/personal branding, career management, personal development, women in the workplace, and female entrepreneurs. She enjoys putting 16+ years of experience in the advertising, recruitment marketing, employee/internal communications and special events industries to good use by helping others to discover, develop and market their own distinct calling or mission. This Tampa Bay, FL-based Mom also keeps herself busy by raising 4 kids, caring for her husband & doting on her dogs Petey and Daisy!