After Christmas each year and we have those few precious moments to regroup before the New Year begins, I spend a few moments reflecting on the successes and failures from the year. In fact, I think it is valuable to take stock every quarter or so to reassess my goals, the unexpected twists and turns I tend to encounter along the ... Read More
Archives for 2010
From Hobby to Entrepreneur – How This Jewelry Designer Started Her Own Business
Elena Adams has been designing sterling silver jewelry for many years. With a passion for chain maille and gemstones, she aims to bring chain maille back into the limelight with newly refined jewelry designs. Read on to find out how she was able to shift from hobby to entrepreneur. Tell us a little bit about yourself and your ... Read More
7 Expert Video Marketing Tips You Should Ignore + Video Topic Ideas
You already know that adding video to your marketing strategy is a must, but for whatever reason, you still haven't pushed play or created your own YouTube channel. I must admit that when I did, it was a bit intimidating. Yes - even for a public speaker who's always front and center on stage with a microphone. I think it probably ... Read More
How This Mom Built a Successful Business Around Her Weight Loss Journey
Leah Segedie has been working with bloggers since 2007 after she lost over 100 lbs and started up her own social networking site to connect moms who wanted to live healthier. Over the years, she has built a reputation for being “real” among mom bloggers—someone who doesn’t sugar coat things and lives her imperfect life out loud. Read ... Read More
Variety Is the Spice of Life for This Canadian Entrepreneur
Erica Diamond is a women’s expert in lifestyle, entrepreneurship, and balance. She is a certified life coach, founder of the award-winning blog, Women On The Fence, TV personality, and influencer. Besides mentoring, speaking, coaching, and blogging, she also teaches yoga classes. Read on to see how she got started. Tell us a little ... Read More
How This Work-at-Home Mom Incorporated Her Faith Into Her Business
MariLee Parrish is a wife, mom, author, blogger, speaker, and freelance musician whose desire is to chase after the will of God. She has authored multiple books and her most recent title being "50 Ways to Improve Your Relationship With Your Husband." MariLee is the CEO of Mommy Bag Marketing, Inc. and the founder of the blog, ... Read More
Is It Okay to Call in Sick When You Work-at-Home?
Recently a good friend of mine injured her back from a simple fall due to a new pair of heels that she was wearing. She was in so much pain from the fall that she had to go to the emergency room for palliative management. A few days after the accident, I called her to see how she was doing. She informed me that she was still in ... Read More
How to Make a Case for Telecommuting
While at the gym recently, I was chatting with a close friend of mine (we’ll call her Tracey) about a situation she was facing at work. Tracey, a high achiever and the director in charge of all the training and development within her large organization, is now reporting to a new boss. It hasn’t been the first time she has had to ... Read More
Interview with Dr. Robyn Silverman – Author of Good Girls Don’t Get Fat
Dr. Robyn Silverman is an internationally recognized speaker, author, success coach and educator on Parenting, Character Education, and Body Image. Read on to see how her business got started. Tell us a little bit about your business and how you got started. I’m a professional speaker, success coach, body image expert, and child/teen ... Read More
Offline Advertising: Should I Advertise on Radio, TV, in the Newspaper?
In today’s society, everything is mobile, web-based, internet savvy, high-speed and online. Or, so it seems. Marketing, on the surface, appears to be the same way. The tide has turned to marketing your business via Twitter and Facebook. And, if {gasp} you don’t have a website, you are really archaic. When someone wants to learn more ... Read More
Shedding the Corporate Mindset: Quantity vs. Quality
A local bookstore was going out of business and I stopped in and picked up Secrets of Six-Figure Women by Barbara Stanny. The book originally cost $23.95 and I got it for a whopping $2.49 plus tax. I’ve learned in the past from reading books with these kinds of titles not to expect any huge revelations, but I was optimistic about ... Read More
4 Simple Tips for Writing a Good Blog Title
Becoming a successful blogger can be a beast in its own right. It takes time, patience, and the ability to draw readers in and keep them. If you are new to blogging, you may not realize the importance of blog titles, or headlines. Statistics tell us an average 8 of 10 people will read a blog title that is put in front of them. Only 2 ... Read More
The Importance of Branding for Entrepreneurs
As an entrepreneur, you’ve got a lot to think about. Finances. Satisfying customers. Competition. Economic downturns. Marketing. It’s hard to wear so many hats and keep everything straight. And the decisions! What strategic direction should we take? Our customer asked us to do this for them, but I’m not sure we should? We are ... Read More
10 PR Tools that Simplify Your DIY PR Efforts
I remember working at a large PR agency many years ago. Some of my older PR colleagues would tell me how fax machines were revolutionary in helping them disseminate information. Then came the email – and whoa! – suddenly, information spread as fast as lightning. While some would argue that disseminating information is easier than ... Read More
8 Huge Business Mistakes Made by Mom Entrepreneurs
As a mompreneur, I know how tough it can be to juggle a new business, your family, and your personal life – honestly, there never seems to be enough hours in the day. But just because you’re strapped for time or money, doesn't mean it's okay to cut corners, compromise your integrity, or act rude or snarky. If you want to build ... Read More