I remember working at a large PR agency many years ago. Some of my older PR colleagues would tell me how fax machines were revolutionary in helping them disseminate information. Then came the email – and whoa! – suddenly, information spread as fast as lightning. While some would argue that disseminating information is easier than ... Read More
Archives for September 2010
8 Huge Business Mistakes Made by Mom Entrepreneurs
As a mompreneur, I know how tough it can be to juggle a new business, your family, and your personal life – honestly, there never seems to be enough hours in the day. But just because you’re strapped for time or money, doesn't mean it's okay to cut corners, compromise your integrity, or act rude or snarky. If you want to build ... Read More
The 50 Best Blogs by Women in 2010
Last year, I compiled a list of the 50 best blogs by women, however over the past year I have met a ton of cool people on Twitter, and I have stumbled across some amazing blogs. So I thought it would be fun to make this an annual affair. Just like last year, I have decided not to feature any of the power bloggers like Heather ... Read More
Interview with Shannon Cherry a PR and Marketing Pro
Shannon Cherry has helped businesses increase their traffic, fill seats in programs and get more profits. An award-winning publicist and published author of four books – three of which are Amazon bestsellers, Shannon was named BusinessWeek’s top 60 business bloggers in the world & top 30 PR bloggers, as well as Fast ... Read More
How to Uncover Your Strengths Using a Basic Business Tool: The SWOT
"The strong do what they can, and the weak suffer what they must" - Thucydides (460BC) Strengths - we all have them. However, most people don't, or can't, name them when asked. Sad, but true. I'm not sure why this phenomenon is occurring with more regularity than it should. It seems that an underlying theme I see uncovering is ... Read More
Things That Home-Based Mompreneurs Can Write Off
This post is for informational purposes only. Coming up with that perfect business idea and launching your new business is a lot of work! Once your business is off the ground and you’ve begun to make some money, however, you quickly learn that making money is only half of the battle. To maximize your profits, you’ll want to ... Read More