How to Work From Home as a Copywriter

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What is Copywriting?

Copywriting is a form of writing with the goal of getting the reader to take action. Copywriters write ads, scripts, billboards, websites, and more.

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Types of Copywriting Work

Copywriters write for a variety of industries and projects. Here's just a few types of copywriting: > B2B copywriting > Blog & SEO writing > Case studies > Direct mail > Print & digital ads > Email marketing > Product descriptions > Sales copy > Social media copy > Website copy > White papers > Video scripts

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What Training Do You Need?

If you want to work for an agency, you'll likely need a bachelor's degree. You can also learn via online courses or on-the-job training.

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How Much Do Copywriters Make?

Beginner copywriters can make anywhere from $25 to $35 per hour, while experienced copywriters can earn up to $1,500 to $3,500 per project.

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Where to Find Copywriting Jobs

Here are some of the best places to search for copywriting jobs: > Adecco > AWAI > Copify > Copyhackers > CopyPress > CrowdSource > FlexJobs > Legiit > LinkedIn > PeoplePerHour > ProBlogger > Robert Half > Upwork

How to Start a Freelance Copywriting Business

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1. Get Training

There are many paths you can take to becoming a copywriter: getting a degree, taking an online course, reading books on the subject, and getting on-the-job experience. 

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2. Choose Your Niche & Services

Decide what types of industries you'd like to work with and what kind of services you'll provide. As a beginner, it's usually easier to start by writing about what you already know about. You can start with easier projects like blog and social media writing. Other forms of copywriting, like SEO and white papers, require additional knowledge you’ll need to gain. 

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3. Build a Website

A website can help you attract clients. It gives you a place to showcase your portfolio, list your services, and it gives you a professional email address. 

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4. Market Yourself

Outside of your website, some ways to market your services include social media, email marketing, cold calling, guest blogging, Facebook groups, and more.

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5. Organize Your Business

To stay on top of all your deadlines and duties, establish an organization system. You can create a business plan or use our Business Planning Toolkit.

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6. Invest in Your Skills

As your cash flow builds, reinvest some of it into professional development like conferences, books, webinars, online courses, or coaching sessions.