Everywhere you look, marketers and online influencers are touting the advice: “You need to build a list”! Why? Because with an email marketing, you have complete control. Not only do you own your list, but you don’t have to rely on Google’s ever-changing search engine algorithms for website traffic or Facebook’s pay-to-play advertising model. If you […]
When Should I Send Out My Email Newsletter?
Not everyone grasps the email marketing concept, and for good reason. There is a lot of planning and brainstorming that goes along with it. When to send out the email, hoping your subscribers will go click-happy on your links, keeping track of what gets clicked, and so on. Deciding when to send out your email […]
6 Tips for Effective Email Marketing
Nowadays, many businesses use email marketing to engage with their customers and promote their goods and services. When done properly, email marketing can be a very powerful strategy for creating brand awareness and converting visitors to buyers. The following are some guidelines which will help make your email marketing campaigns more effective. 1. Include clear […]