Sponsored by Stella & Dot
I first heard of Stella & Dot back in 2007. A friend of a friend had just started selling it and wanted to let me know so I could include it in my research for the website I was going to launch. One look and I immediately fell in love with the stylish jewelry and accessories!
Fast forward a couple of years, after I had already launched The Work at Home Woman. I was connecting with lots of women both locally and nationally. It was at this time that I met Tracy, a Stella & Dot Stylist. She reached out to me and asked if I’d be interested in hosting a show for her.
I usually don’t agree to this sort of thing, for individuals that I don’t know very well, but I felt compelled to help a fellow mompreneur, and I adore Stella & Dot’s products — so I decided to host a trunk show for her.
Everyone at the party loved the jewelry, even my mom, who typically doesn’t splurge on fashion accessories. It was after this party, that I started looking more in-depth into the Stella & Dot business opportunity.
Stella & Dot started in 2003 and is a woman-owned and ran direct sales company that sells boutique-style jewelry, watches, handbags, sunglasses, gifts, clothes, and accessories through Independent Stylists. The one of a kind collections are designed by New York designers and have been featured in the likes of Gossip Girl, In Style, and Lucky Magazine.
The Stella & Dot Product Line
All of Stella & Dot's products are custom designed in-house by their team of award-winning designers. Originally, Stella & Dot started out as a jewelry company, but today they have expanded their line to incorporate jewelry (including engravables, charms, and luxe, fine pieces in 14k gold), bags, purses, and totes (including pebble-grain leather), clothing (in sizes XXS-2X), and accessories.
Half of their line is priced below $50 with other pieces ranging in price from $89 for the Zip Pullover to $299 for the Covet Kensington Tote. All products come with a delight guarantee. If for any reason your customers are unhappy with their selections, they can exchange or return them within 90-days of the order date. Shipping for returns and exchanges is free of charge.
How Much Does it Cost Get Started with Stella & Dot?
Right now, Stella & Dot is having a special where you can get started for just $99 — which includes $500 in product samples of your choice, as well as professional business supplies such as lookbooks, order forms, training materials, a personalized website, and more. With this option, you'll need to sell $1,000 in your first 30-days, if this requirement is not met, the $100 remaining balance will be billed to your account. As a Stylist, you can also purchase additional jewelry and accessories at 50 percent off of retail. The Stella & Dot business opportunity is open to residents of the US and Canada.
How Much Can You Earn as a Stella & Dot Stylist?
Stylists earn 20-35 percent in commissions on core products, plus they can earn free business supplies and additional jewelry samples each month. If you choose to build a team, you can receive up to 18 percent commission on your teams' sales. The Stella & Dot opportunity can be a fun side gig, or it can evolve into a full-fledged six-figure business.
- The average trunk show produces just over $1,000 in sales, earning the Stylist between $250 to $300 for a 90-minute party. Stylists can also earn incentive trips, prizes, free jewelry, and more.
- Stella & Dot pays Stylists weekly via a Stella & Dot debit card.
- For US residents, your personalized website costs $49 quarterly or $159 annually.
- Stylists can sell products through trunk shows, lookbooks, and online.
- To incentivize trunk shows, hostesses earn 50% off product on select styles (based on sales during the event) as well as the free product.
- With Stella & Dot, there are no requirements for staying active as a Stylist. You make your hours, set your goals, and if you don't hit a personal target, it doesn't affect your account.
- Stella & Dot comes out with two full-lines of new products in the spring and fall. They also have two smaller launches during the summer and winter, and various launches throughout the year with small capsule collections.
- New Stylists are paired with a regional sales director through a Facebook Group, they also receive printed training material, an email series, and every Tuesday there is a training call that focuses on a different aspect of the business. Stella & Dot also has an annual conference, called Hoopla! which is a massive event geared towards launching new products, new business practices, training, and Stylist recognition.
Is Stella & Dot a Scam?
No, Stella & Dot is not a scam. It is a multi-level marketing opportunity that was started by the work-at-home mom, Jessica Herrin in 2003. Since that time, Jessica has grown the business to record heights. Stella & Dot has an A+ rating with the Better Business Bureau.
They do have some complaints that the jewelry is overpriced and that the products are poor quality. I've personally bought many pieces and never had any problems or complaints. Of course, the best way for you to make a decision about the products is to host a show, and test and feel them out for yourself.
What Are My Thoughts on the Stella & Dot Career Opportunity?
I'm already a fan and purchaser of the products, but what I like about this company is the extensive training and community that they offer their Stylists.
Another aspect I like is, it seems like it would be easy to sell in everyday life – meaning that you simply wear the jewelry or clothing out and about, and when someone asks about it, you give them your business card or a catalog.
The third thing I really like is the products and price points. There are items that cost as little as $22, and items that cost as much as $299 which makes it easy to appeal to a wide array of budgets. And with the higher price point items, your overall show average is higher making it easier to increase your overall paycheck. They also have a huge product line which will appeal to a wide variety of styles and tastes.
Stella & Dot comes out with new products in the spring and fall, and they also give back to the community through their Stella & Dot Foundation. Since the Foundation's inception in 2010, over $3 million has been donated worldwide to causes like breast cancer and autism.
If you'd like to find out more about the Stella & Dot career opportunity, click here.
Originally published in November 2012. Content updated February 12, 2019.
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