By Holly Reisem Hanna
I first learned about stella & dot eight years ago. A friend of a friend had just started selling it and wanted to let me know so I could include it in my research for the website that I was going to launch. I took a look and immediately fell in love with the jewelry!
Fast forward a couple of years, after I had already launched The Work at Home Woman. I was connecting with lots of women both locally and nationally. It was at this time that I met Tracy Bennett, a stella & dot Stylist. She reached out to me and asked if I’d be interested in hosting a show for her.
I usually don’t agree to this sort of thing, especially for individuals that I don’t know very well, but I wanted to help a fellow mompreneur, and I love stella & dot’s products — so I decided to host a trunk show for her.
Everyone at the party loved the jewelry, even my mom, who typically doesn’t splurge on fashion accessories. It was after this party that I started looking more in depth into the stella & dot business opportunity.
Since that time, I’ve had many interactions with stella & dot and their Stylists.
In fact, just a few weeks ago I met Tysh Mefferd at the Austin Woman Magazine Luncheon and Networking Event. She’s been a Stylist with stella & dot for EIGHT years, and her story is AMAZING! She was actually a business owner in the wedding industry when Hurricane Ike hit the Gulf Coast causing the Houston economy to tank. So to help out with some medical bills, Tysh started selling stella & dot jewelry. What started out as a side gig, quickly turned into a full-time career that’s enabled her husband to leave his law career as well. You have to listen to her story where she goes into detail about her history and the opportunity — it’s super inspiring!
stella & dot is a direct sales company that sells boutique-style jewelry, watches, handbags, sunglasses, gifts, and accessories through Independent Stylists. The one of a kind collections are designed by New York and California designers and have been featured in Gossip Girl, In Style, and Lucky Magazine as well as on the wrists and necklines of today’s hottest celebrities. They also just launched their new Covet Collection which includes fine jewelry made of diamonds and 14k gold, as well as pebble-grain leather handbags and accessories.
The stella & dot business opportunity.
Individuals can start a stella & dot business by purchasing a starter kit for $199, which includes $350 in jewelry samples of their choice, professional business supplies such as look books, order forms, training materials, and more. Additional jewelry and accessories can be purchased for 50% off.
The average trunk show is just over $1,000 in sales, earning the Stylist between $250 to $300 for a 90-minute party.
Stylists make up to 35% in commissions on core products, plus they can earn free business supplies and additional jewelry samples each month. If you choose to build a team, you can receive up to 18% on your team’s sales. The stella & dot opportunity can be a fun side gig, or it can evolve into a full-fledged six-figure business.
Stylists can also earn incentive trips, prizes, free jewelry, and more.
So what are my thoughts on stella & dot?
I’m already a fan and purchaser of the products, but what I like about this company is the extensive training and community that they offer their Stylists. Another aspect I like is, it seems like it would be easy to sell in everyday life – meaning that you simply wear the jewelry out and about, and when someone asks about it, you give them your business card or a catalog. The third thing I really like is the products and price points. There are items that cost as little as $22, and items that cost as much as $298 which makes it easy to appeal to a wide array of budgets. And with the higher price point items, your overall show average is higher making it easier to increase your paycheck.
If this sounds like it’s up your alley, you’re in luck! Now through October 31st, newly joining stylists can get up to $750 in free accessories! That’s $200 more than the standard joining package. See the stella & dot website for more details on this October special and the home business opportunity.
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