For Carla Young, the decision to start her own business was never a matter of if, but a question when. So it was no surprise when she left the corporate world and launched her copywriting agency.
But little did she know that while building her business on a virtual work-at-home model, she was laying the foundation for her future role as a leader and inspiration to other mothers.
Like many new mothers, everything changed for Carla when she gave birth to her daughter. Not only was she learning how to be a mom, but she was learning the delicate art of balancing work and family.
Now coping with a severely compressed work schedule, she struggled to continue to build her business in only a fraction of the time. On top of an overloaded calendar, a mix up with the nanny agency left her without any childcare support. The personal toll was enormous.
Determined to find the balance she needed, Carla built systems and processes to simplify both her work demands and family life.
After mom friends started asking how they too could enjoy her lifestyle, Carla saw an opportunity to help other moms start successful work-at-home businesses that fulfilled their need for creativity and their desire to stay connected to their families.
That’s when MOMeo Magazine.com was born!
Find out more about Carla and her journey here!
Do you work-at-home?
How many children do you have?
One very precocious 4-year-old.
How many hours do you work a week?
It depends on the week and the availability of childcare (typically around 25 hours a week).
Before you launched MOMeo you worked from home as a copywriter, tell us a little bit about that.
Tangent Ideas Inc. is the name of the copywriting agency that I started as a freelance copywriter and built from a solo business into a virtual copywriting agency specializing in web 2.0 copywriting and social media consulting. Launching MOMeo required that I add team members, and built a leverage model in this business to free up some time to focus on being the CEO for MOMeo without sacrificing revenue.
Tell us about MOMeo and how it’s different from other social networks?
It’s designed to support mom entrepreneurs in achieving success on their terms, with everything from an online magazine and an expert resource library to interactive member forums and groups.
We’re adding new features and tools every year to enhance member interaction and networking plus this fall we will be launching a MOMeo Rewards Card program and MOMeo TV!
How do you balance all of your business and personal activities?
I build a support ‘village’ around my business and family lives to give myself more time to spend in quality ways.
What has been your biggest business struggle?
What advice would you give to a new entrepreneur?
Seek out mentors, peers, anyone who has walked the path before you to leap you ahead in your business and help you avoid the common pitfalls.
Thanks to Carla Young for sharing her success story!
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