Today, we're answering a work-at-home question from a reader:
Dear Work at Home Woman,
I came across your site when searching for mommy-friendly jobs and just love your content. I am a new mommy to a 2-month-old, and I’m having a hard time prepping to go back to my 9-5 job with an hour and a half commute each way.
I work as an Interactive Marketing Manager with the main focus on social media, but the position does not allow me to work from home. I was wondering if you might have any tips or resources you could share regarding good jobs or companies that meet this criterion.
I have set a goal to try and find something before my maternity leave ends. I could use all the luck (and advice) I can get!
Thank you so much for your time, Rebecca
I totally understand your position. When I had my daughter, I knew that I wouldn't be able to return to the traditional workforce. Lucky for you, there are lots of remote positions for social media managers, you just need to know where to look.
Here's Where You Can Find Work-at-Home Social Media Jobs
Submit a Telecommuting Proposal:
Until you've asked, don't exclude this option. You may be able to take your current job home by writing and submitting a telecommuting proposal. Start by checking your company's telecommuting policy, do your research, and write up a flex time or work at home plan. Make sure your proposal includes all of the benefits to the company – including the cost to recruit and hire a new employee to replace you if you decide to quit.
Need help writing your telecommuting proposal? Here are a couple of resources to get you started with your telecommuting proposal.
- How to Write and Pitch a Telecommuting Proposal to Your Boss
- How to Convert Your Office Job to a Telecommuting Position
Companies That Regularly Hire Social Media Managers:
As technology continues to evolve, there are more and more legit companies that offer work-at-home social media jobs on a regular basis.
Here are some to get you started.
- $99 Social – Social Media Content Specialist
- Appen – Social Media Evaluator
- DVMelite – Marketing Account Manager
- BELAY– Virtual Social Media Assistant
- ModSquad – Mod (Digital Engagement Pro)
I know, this list isn't very long, but there REALLY are a lot of social media jobs available. Most companies that need social media managers only have one or two positions to fill. Generally, these positions are posted on their own website, and the company will utilize an online job board. So if you're not finding what you're searching for in this list — check out the avenues below for more social media jobs.
Use Job Boards to Find Jobs:
When you're searching for social media jobs, besides including the keywords work from home, remote, and telecommuting in your search you'll also want to target these variations of the term social media manager:
Social Media Strategist, Social Media Coordinator, Social Media Contractor, Digital Coordinator, Social Media Specialist, Marketing Coordinator, and Marketing Associate.
Indeed is one of my favorite job boards to use when searching for work at home jobs and here’s why. Indeed is an aggregated job board, which means their platforms pulls job listings from all the other major job board sites. This means you save tons of time because you don’t have to search each job site individually. While the jobs are not screened, Indeed requires that all listings contain a company name, location, job title, and complete job description. Job seekers are also able to view the entire job description, and there’s never a fee to apply. But a word of caution — you need to do your due diligence and research each company before applying so that you know that they're legit.
Since you need to find a job fast, I highly suggest using FlexJobs. FlexJobs is a paid job board — but it will save you a ton of time! First, they have an amazing search feature which allows you to search for positions by job category, telecommuting level, experience level, and job type — so you can find exactly what you're looking for. Second, FlexJobs hand-screens every job opportunity before posting so you know every single job on their website is legit! And if you’re dissatisfied with the service you can request a full refund. It’s also worth noting that they have an A+ rating with Better Business Bureau.
Integrate Social Media into Your Job Search:
While you should always integrate networking into your job search, you should also utilize the major social media sites as power tools in your search. For example, on LinkedIn, you can not only search for jobs, but you can also target companies that you’d like to work for. Create a catchy profile heading, along with updating your summary, and it’s likely you’ll receive job offers from head-hunters.
On Twitter, you can search for jobs by using common hashtags like #job, #career, #recruiting, #hiring, #socialmedia or #work. Also, check out Twit Job Search – which is a job search engine for Twitter.
Even sites like Pinterest can be used in your job search. Pinterest is similar to Google in that it's a search engine, but of the visual nature. Just type your keywords into the search bar and see what pops up.
Launch Your Own Social Media Manager Business:
Of course, if you’re unable to find the job of your dreams, you can always create your own. In fact, you can easily set up your own social media consulting or management business for less than $500. And since you already work in the marketing industry, chances are pretty likely that you already have your own social media accounts that can easily be converted for your business.
Ready to start your social media business?
Like any other business, you will need to educate yourself on the best business practices, file all of the appropriate paperwork, and get your legal and financial ducks in a row. Once you set up the preliminary business framework, you can start working on the fun parts of your business.
1. Choose a niche.
As you know, there are many different social media platforms and while some social media managers are generalists and offer services for all the platforms, it’s easier and more lucrative to choose a specialty. Figuring out what niche you want to focus on can be a challenge, but if you mind-map your passions, interests, experience, and knowledge you can narrow it down relatively easy.
In fact, check out how Kristin Larsen niched her social media business as a Pinterest VA.
2. Build a blog.
As someone who works online, you need to have a blog. Having an online presence will help you attract more clients, it gives you a place to showcase your work, list your services and testimonials, and it makes you look more professional. Don’t worry, setting up a website is easy and affordable. This post has step-by-step instructions that will have you up and running in no time — and it’s affordable!
3. Market your business.
There are tons of ways to promote your social media business; the thing you need to remember is consistency is key. Choose two to three methods that you think you’ll enjoy doing and spend time each day working on those methods.
Now that you’ve got your website in place and you’re actively marketing your business, it’s time to connect with potential clients. Some experts believe you should follow up with five to ten new prospects a day until you have a constant flow of clients in your pipeline.
4. Invest in your social media business.
As your cash flow builds, you’ll want to reinvest some of it into professional development. Luckily, they are events, conferences, webinars, teleconferences, online courses, books, membership sites, mastermind groups, and coaching sessions – there is something to fit every budget and every niche. By investing in yourself and your business, you gain the knowledge, information, and skills to make your freelance business a success.
Finding at work-at-home social media job may seem like an impossible task, but once you start exploring all of your options, you’ll find more and more opportunities that make sense for your life. Good luck and keep us posted!
If you'd like more information on becoming a social media manager — check out this FREE Social Media Manager Starter Kit.
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