As a social media platform, Twitter is a fantastic way to gain some exposure for your business and seek out new clients. However, with only 140 characters to express yourself, it can, at times, become a rather tedious excursion resulting in boring and redundant tweets for both you and your readers. And this can mean a loss of followers, business, and potential clients – something you want to avoid at all costs.
How do you spice up your tweeting then? Easy, read on for five quick and easy ways to breathe life back into your tweets.
1. Get Visual
Twitter allows its users to tweet pictures of all sorts using specific applications so why not add some pizazz to your Twitter stream and share some pictures of your business, your office, even your location. Allowing your Twitter followers inside access into your business’s world, can help entice potential clients out of hiding.
2. Get Physical
People love to be in the know, and I know that not everyone appreciates their location being announced to the world, but if you’d prefer to only allow Twitter and FourSquare to know where you are at certain times, then that’s fine too. Let people know you’re enjoying that cup of coffee seaside. If someone is nearby you doing the same, they may just come by and strike up a conversation.
3. Get Personal
Watch your Twitter stream for good things that are happening to and with your followers and send them a ‘congrats’ or a ‘great job’ over your Twitter feed. It’s this small personal touch that goes a long way with some people and it only takes a few seconds to compose a quick shout-out to someone. Its this ‘virtual’ involvement that has the potential to turn potential clients’ heads your way.
4. Get Inspired By Mentions
One really easy way to liven up any of your social media feeds is to check out who’s mentioning you. Search the notifications feature on Twitter and send an RT back to that person or company. I’ve seen some great mini-conversations take place over Twitter. And inspiring good vibes is always good for you and your company.
5. Create Value
Your Twitter followers expect good, solid, valuable information from your tweets or they wouldn’t have chosen to follow you in the first place. So be sure to give them what they’re expecting. Value can be found in many forms such as contests, giveaways, coupons, and even expertise and advice. Round up interesting and relevant information to pass on to your social media followers and they’ll be much more likely to share, learn, and become involved in your content, your business, and your products.
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Danielle Buffardi is an award-winning freelance blogger, freelance writer, virtual assistant, and social media manager specializing in the areas of small business, virtual companies, family, pregnancy, and entrepreneurship. To learn more about Danielle and the services she offers, please visit her on the web at www.PenPointEditorial.com.