I’ve been blogging for almost 12 years now, and over the years, I’ve purchased a LOT of blogging courses. Some of them have been good, others were less than stellar, but only a few have been great!
Today, there are so many blogging courses on the market that it’s almost impossible to know which ones offer real value.
Bloggers who are selling courses highlight big social media numbers and page views, and they have persuasively written copy, which makes it hard to resist making a purchase. I know because I’ve been swayed into many purchases from alluring vanity metrics and hyped-up verbiage.
If you’re searching for a blogging course that will take your blog to the next level and that offers actual value and results, here are some (in a variety of price ranges) that I’ve taken and personally recommend.
Okay, this isn’t a blogging course, but it is an excellent book, and it’s inexpensive! I read this years ago, and it’s one of the best blogging books on the market; believe me, I’ve read a lot!
It offers Ruth Soukup’s (the blogger behind Living Well Spending Less) unique take on blogging, concrete examples, and information that is not widely rehashed on the web. It covers:
- Content Creation
- Getting Traffic
- Viral Growth
- Ad Networks
- Affiliate Marketing
- Private Ad Sales
- Working with Brands
- Providing Services
- Productivity Tips
If you’re curious about blogging or just starting, this is an excellent read that’s packed with a lot of value, and it gets great ratings on Amazon.
Yes, I’m a little biassed on this one because I contributed a chapter to it. Again, it’s not a course, but even so, it’s an excellent read receiving high ratings on Amazon.
I love this book because it contains tips and advice from 17 successful bloggers who earn a full-time income from their blogs. The ways in which each one makes money is different and was eye-opening to me. Even though I’ve been blogging for 11 years, I came away with many useful nuggets. It’s an excellent read for new and experienced bloggers alike.
The Genius Blogger’s Toolkit is unique because it’s not a single course, but instead, it’s an assortment of blogging courses, e-books, memberships, and bonuses all wrapped into one HUGE bundle for one LOW price. Each year, the content in the bundle changes, but it also offers a ton of value!
Once a year, The Genius Blogger’s Toolkit goes on sale (in the fall), and it contains thousands of dollars worth of all-new blogging courses and resources for under $100!
I’ve purchased a bundle for the last four years because it always has some courses that benefit my business. No matter what area you need assistance, or where you’re at in your blogging career, this bundle has you covered with resources and courses in the following areas:
- Affiliate Marketing
- Content Creation
- Creating and Selling Products
- Email Marketing
- Getting Started
- Graphic and Design
- Networking and Growth
- Podcasting and Video
- Social Media
- Traffic and SEO
- Website and Tech
Because The Genius Blogger’s Toolkit only goes on sale once a year — you’ll want to sign up for the waitlist here.
I interviewed Michelle on The Work at Home Woman years ago. Since that time, her blogging income has skyrocketed to the tune of $100K+ a month! Yes, you read that right, 100 thousand dollars a month!
How does she do it?
The majority of Michelle’s blogging income is earned through affiliate marketing, and in her course, she shares how she does it. Many bloggers who have taken Michelle’s course are seeing incredible results in short amounts of time!
The course includes six modules, 30 lessons, course workbooks, bonuses, and a private Facebook group, which is worth the price alone. In this course, you’ll learn all the nuts and bolts of affiliate marketing, including how to find affiliate programs, necessary rules and guidelines, how to get your readers to convert, advanced strategies, and tons more.
This course is perfect for beginners and intermediate bloggers who aren’t seeing the results they want from affiliate marketing. If you’re going to master the art of affiliate marketing — this course is a must.
The cost of Making Sense of Affiliate Marketing is $197 or two payments of $99. But, I’m sure this price will go up soon — as this course digs deep into affiliate marketing and it produces results. Michelle offers a 30-day, money-back satisfaction guarantee on her course.
I’ve been obsessed with Pinterest ever since it first came out back in 2010! And back in the good ole days before they were a publicly-traded company, I used to get over 125,000 page views a month from the platform. But with algorithm changes and a pay-for-play advertising model, my page views from Pinterest significantly decreased. In fact, I was beginning to think Pinterest was hopeless.
I then came across Ell on Twitter, talking about how she was getting a crazy amount of traffic from the platform. Curious, I decided to check out her course, Pinterest, with Ell. On her sales page, she had traffic proof of her methods and a bunch of testimonials from students who had taken the course.
The course is only $39, so I decided to take a chance on it. Since I’ve been using her methods, I’ve been able to double my traffic from Pinterest! This course is perfect for beginners and experienced pinners who are not seeing the results they’d like from Pinterest.
I’ve taken many SEO courses over the year, some were okay, but others were downright shady. One course I took suggested begging other bloggers for backlinks back to your blog. I don’t know about you, but cold pitching other bloggers and begging for backlinks is not my idea of acting with integrity. In fact, if you want to burn a bridge before it’s built, beg some bloggers for backlinks and see what happens.
If you’re looking for an honest and reputable SEO course, check out my friend Lena’s Adventures in SEO.
Adventures in SEO teaches you how to research and brainstorm keywords and topics for both Pinterest and Google so that your blog content is properly optimized.
Lena has helped lots of bloggers boost their SEO efforts, and you can see the massive results right here on her sales page. I also know firsthand that Lena’s methods work because one of my writers has taken her course, and her articles consistently rank high and bring in lots of organic search traffic every month! The course contains five main modules broken down into smaller video lessons, worksheets, and two additional bonuses.
I took this course in the summer of 2020, and I learned so much! There are so many working components that go into creating, running, tracking, and analyzing Facebook ads, and Beth Anne covers them all.
First of all, you have to apply for consideration for this course, and you must already have a product for sale. If you’re approved for enrollment, you will work your way through a guided 12-week course where you’ll learn:
- Landing, Sales & Product Listing Pages
- Facebook Pixel, Ad Accounts, & Business Manager
- Ad Copy & Headlines That Convert
- Brilliant Ad Images
- Warm Audiences & Lookalike Audiences
- Cold Audience Targeting
- Setting up Your Freebie to Tripwire Ad Campaign
- Troubleshooting & Tweaking Your Campaign
- Retargeting + Warm Audience Campaigns
- Scaling Your Campaigns
- Product Catalog Campaigns
- Ads for Launching
While it’s a lot to learn, you get feedback from Beth Anne and her team of ad mentors in a private Facebook Group. Besides the guided instruction, homework, and feedback, you also get a ton of awesome templates to use to help you create rocking ads! Beth Anne is a fabulous teacher, and I easily made the cost of the course back within a couple of months!
The next session starts on January 25, 2021, but you must submit your application by January 8, 2021. You can apply here.
I’ve been a fan of Ruth’s teachings for a long time.
It started when I purchased her book, How to Blog for Profit Without Selling Your Soul. It was one of the best books I had read on blogging, so when she launched her blogging course, Elite Blog Academy (EBA), back in 2014, I was super excited. This is THE blogging course that I can attribute to my exponential growth back in 2014.
Before taking this course, I supplemented my blogging income by working part-time as a Social Media Manager. While this was a good gig, it wasn’t where my heart was. But to quit, I needed to make more money from my blog. So, I decided to purchase EBA, and I’m so glad I did! In one year, I increased my blogging income by 155 percent, and I was able to quit my side social media job, which allowed me to focus full-time on my blog.
Because I got so much out of Elite Blog Academy in 2017, I decided to signup for Ruth’s year-long mastermind group called EBA VIP. This was a huge investment for me, but it was so worth it! Again it took my business to heights I had never seen before.
Today, Ruth has combined her courses and mastermind into one seamless program called Activate. With this program, you work your way around the track taking Elite Blog Academy, going through the Product Launch Playbook, and learning advanced marketing strategies and funnels.
Besides the main track, there are live monthly coaching calls, office hours, weekly win sessions, quarterly workshops, special training sessions, a quarterly execution playbook, a private Facebook Group, a six-figure club, and bonus training including Facebook Advantage Ad Program, What the Tech, Sales Page Starter Kit, and the Home Business Starter Kit.
This coaching program is good for new, intermediate, and advanced bloggers who want to create and sell physical or digital products. If you’re looking to monetize primarily through sponsored content — this is not the course for you. Ruth’s business model will teach you tactics like refining your message and growing your traffic, but her main monetization method will focus on a core product offering.
You can pay monthly ($297), quarterly ($797), or annually ($2,997) — which the latter offers the biggest discount per month price.
Enrollment for this intense blog training and coaching only opens up ONCE a year in March, so be sure to sign up for the waitlist.
In the meantime, feel free to grab some of Ruth’s freebies to get a taste of her teaching style:
- 7 Surefire Ways to Boost Your Blog Income Overnight
- 11 Ways to Boost Your Blog Reach Overnight
- Brand and Design Your Blog
A Final Note About Blogging Success
To be successful with any of these blogging courses — you have to put in the work! Success is not going to happen overnight, and to be blunt; it’s not always going to be easy. But if you’re willing to put in the effort, complete the lessons, and work ALL the way through the entire course — you can be successful.
If you’re not fully committed to doing the work — you won’t see results. Period.
If your dream is to start a blog, then you’ll want to head over to this post, which offers easy, step-by-step instructions for getting started. Good luck on your blogging journey!
Originally published November 2, 2016. Content updated January 6, 2021.
I was given a review copy of the course, Making Sense of Affiliate Marketing.