Tell us a little bit about yourself and your entrepreneurial journey.
I’m a 42 year old mom and wife with two girls ages 4 and 1. We moved to California from the east coast. I was pregnant with my first daughter and I was planning to stay at home with her. After a cross country move to a completely new area where I had no family or friends – when the baby was about 4 months old, I really needed something else to fill my calendar.
I opened Expert Estates and had my first two estate sales booked in no time. My business plan called for holding about 1 sale per month, which I thought was optimistic since I had no contacts or connections. But in our first year we did 13 sales, and now we often have 8 weeks in a row with a sale, sometimes two sales, each weekend. I did keep Easter weekend unbooked so we could all recuperate and spend time with our families.
What did you do before launching your appraisal and estate sale and business?
One of my first jobs was a regional auction house where I learned how to appraise art and antiques. I also handled contract negotiations and learned a lot about marketing all kinds of estate inventory. I worked as a private personal property appraiser after leaving that position and got the hang of working for myself. And, of course, life takes its twists and turns and we end up doing things we didn’t even plan. (more…)
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