One of the most effective ways to get the word out about your business is through media exposure. But for many entrepreneurs and small business owners, hiring a PR firm just isn’t in the budget. While you can purchase DIY media kits and lists, the whole process of pitching your business and following up can […]
How Can Photoshop Help My Home Business?
Over the past decade, technology has become an integral part of our day-to-day lives. The advancements that have been made have been nothing short of extraordinary. Smartphones, wireless internet, Bluetooth connections, and all the different apps and devices have completely changed our lives. Technology has also become an indispensable part of your business and the […]
Working with Bloggers to Promote your Business
Have you ever had an experience with an influencer or blogger go sideways? Unfortunately, there are many ways this can happen. A sponsored post wasn’t written and published as promised. They over promised and under delivered. They produced sloppy work that reflects poorly on your brand. Have any of these things ever happened to you? […]
Importance of Logo Design and First Impression on Businesses
Sponsored by Wix “Design is the silent ambassador of your brand.” – Paul Rand It’s hard to oversell the importance of a well-designed and user-friendly website. Chances are that you have entered a website that was lacking any semblance of design, and it immediately turned you off from learning more about the site and what […]
Hate Cold Calling? Here are Eight Marketing Alternatives
Do you hate cold calling? I don’t blame you, most of us do. It’s something that the majority of us have done at one point or another. A lot of people starting in business feel as though they have no other options. If you’ve just launched a new business and you’re in desperate need of […]